Myers DG
New York, New York: McGraw-Hill College; 1992

The author talks about how people think, influence, and relate, including an appropriate balance of basic research and applied material. This edition includes a greater emphasis on social psychology’s applications to both work and in life, and uses video clips and vignettes to emphasize the relevance of social psychology research. Understanding the basics of social psychology and how it influences behavior may be useful to organizations that want to spread changes.

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